Sam (Page) Francis

I’M SAM

For more than a decade, I’ve coached hundreds of men and women in the City of Angels, helping them to unleash their inner athlete and ignite their desire to change their health.

As a high school freshman, I started a candy store in Utah.  Unfortunately I “ate” a lot of the profits, my weight skyrocketed,  and I became one unhappy teenager. As a junior, I saw Top Gun, and inspired to start running, I lost weight and was nominated to  West Point. I chose Gonzaga instead, rowing on the crew team and participating in Army ROTC. After college, I launched a magazine, “HERO” in Los Angeles. Surrounded by so many beautiful people in LA, I felt another transformation coming from deep inside. So once again, I set out on a course to again transform my body. And my life.  In the years since, I’ve learned is that we are all continuously growing, reaching, evolving and contributing. And when we stop — we die.

BODY OF WORK

As a health & fitness journalist, my writing has been featured in the national and international press. As veteran fitness director of the Hollywood Production Center, top producers and “A-list” celebrities rely on me to whip them into top shapeBut for me, it’s way more than celebrity fitness. Click around and read the testimonials on the site. Real people, from every walk of life,  find within themselves the power to transform. I’m grateful to coach these brave men and women who make me a better coach

METHOD

Hiring a trainer and working out in a gym can be stressful and uncomfortable.  I want you to know a few things about me so you know exactly what to expect during our time together:

  • I am rigorously SCHEDULED and ORGANIZED.  You can expect DEFINITIVE training dates and DETAILED communications.
  • I am dedicated to training using a PRECISE scientific approach — your body will be thoroughly EVALUATED. You will clearly understand what changes are needed and how you will get there. My workouts are customized for you.
  • I am METHODICAL—all of my exercise programs are pre-tested by exercise physiologists and physical therapists, and each of your sessions will be recorded and e-mailed to you immediately upon completion. Routines are safe, challenging, and fun.
  • For most, personal training is a luxury. Recognizing that, I am as EFFICIENT with your energy and your expenditures as I am with my own. So you can rest easy. I’m on watch.

I will ask for 110 percent of your total effort during our sessions together, CONSISTENCY in your program & diet, and pushing yourself beyond your self-perceived limits. In return,  I’ll help you understand your body and your own technique so you achieve results in less time. And I’ll provide you with the motivation, education and personal fitness & lifestyle coaching to fuel your results long after you’ve stopped training with me.

If you’ve felt intimidated in the gym before, don’t worry. It’s not about my body, it’s about yours. The truth is, your current physical condition doesn’t matter much. I’ve coached hundreds of people from every walk of life, in all physical conditions. What matters most is that you’re willing to dedicate yourself to a program unique for you.

E-mail me for a complimentary LifeFit Assessment.  Or call (323) 785-2300.